Apricot Lane Boutique

Apricot Lane is THE only Specialty Retail Franchise that combines opportunities from the Gift and Fashion Accessory Industries to offer affordable fashion jewelry, handbags, accessories and gifts in the styles and trends customers are looking for.

Cash Investment: $9,950 Investment Range: $9,950
Franchise Fees: $9,950 Training & Support: Yes
Franchise Units: 67 Financing Available: Yes, via third party
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About Us

Apricot Lane is a fashion retail store located in high traffic shopping centers and is the ONLY women's fashion boutique franchise which combines opportunities from the Fashion and Gift Industries! When you franchise with Apricot Lane you will be bringing the latest designer brands and collections to your customers and backed with the support of an established, comprehensive proven retail operation. With our celebrity-inspired branded apparel, affordable handbags, jewelry, and accessories, we offer the styles and trends customers are looking for!

Entrepreneurs love Apricot Lane for our successful and unique franchise opportunity that can help them own their own business! Fashion-savvy shoppers love Apricot Lane for our quality, stylish brand-name clothing, fun fashion accessories, and excellent customer service.

Why Apricot Lane Franchise?

Apricot Lane is constantly in the spotlight! We are noticed and captured by consumers, developers, and fashion entrepreneurs all across the United States. We offer stylish merchandise that your customers will love along with a proven formula that maximizes your potential for success: Low Investment, $49.1 Billion Clothing Store Industry, Ground Floor Retail Opportunity, Proven Marketing Programs, Independence within a Strong Network, Support & Training, and Pre-Negotiated Vendor Discounts.

Our corporate buyers and franchisees travel to the largest fashion trade shows around the country. We meet with top fashion suppliers so we can consistently update merchandise in your store. Your boutique will always be carrying the latest fashions straight off the runway!

Training and support

As soon as you sign your Franchise Agreement with Apricot Lane we will begin to help you prepare to operate your own successful fashion boutique. We conduct a unique and intensive initial training program divided into four areas that cover all facets of the business operations:

  • Two weeks of home training
  • Five days of classroom training in Vacaville, CA
  • Three to five days of on-site training
  • Three months Post-Opening Program
  • Continuing support throughout your ownership

Ideal Candidate

As with the clothes you will be carrying in your boutique, "Fit" is very important to us with our franchisees. We are looking for dedicated entrepreneurs with a desire to succeed. Some business management or retail experience is a plus, but it is not required. We look for qualified individuals who demonstrate characteristics including: Enthusiasm, Strong People Skills, A Sense of Fashion, Strong Organizational Skills, and Financial Stability. If this sounds like you, submit your information today!


"Our experience in opening our Apricot Lane Store has been one of the best and most rewarding for us both. From Discovery Day to opening day we have met the most amazing people. Our journey began when Beady discovered this franchise on-line. It seemed almost too good to be true! A franchise that sells women's clothes!?! You're kidding me! Anyway, we moved forward and have never been happier. Every single individual we have dealt with at Country Visions and in the periphery has been professional, knowledgeable, and welcoming. From site selection, to lease negotiation, to construction, to training, to merchandising, to buying, to marketing (have we forgotten anything, they didn't!) all bases are covered. When the time is right, we look forward to discussing Apricot Lane Franchise Opportunities and our experience with you!"~Jim & Beady Ott - Lahaska, PA

"We could not be happier with the response to our Apricot Lane store! Customers love the concept, love the store design and love the merchandise! The access to first class brands and the merchandising support from the team at Country Visions has met a great demand in our area. We are turning merchandise over at a rapid rate to meet customer demand and are having fun working with our customers to provide them with high quality brands and service they are seeking."~Ellen Odren - Glen Mills, PA

"After leaving a job of 20 years, I decided to do something crazy - open a women's retail boutique, which I knew nothing about. I was so excited when I discovered that Apricot Lane was a franchise! Ken Petersen, the CEO impressed my husband and I when he came out to meet us and tour our marketplace. The training was exceptional! It provided me with everything I needed to operate the business. The opening support is just as impressive. They helped me place all my opening orders and answered all my questions no matter how big or small and always so promptly. Country Visions has been nothing but supportive and encouraging since we signed our contract. I have no doubt the business will be a success with their support.:~Cristi Hargroves - Highland Village, TX


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