Super Coups is a premier, co-operative direct mail company that provides services to small business owners and consumers in local, targeted areas.

Franchise Information

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Business Services Franchises
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Own A SuperCoups Direct Mail Franchise! Be Your Own Boss!

SuperCoups direct mail franchise offers you the flexibility and independence you seek combined with the strategies, support and tools you need. 

We are a premier, co-operative direct mail company that provides services to small business owners and consumers in local, targeted areas. As a SuperCoups franchisee you would help small business owners grow their businesses and maximize the return on their advertising investment, while supplying consumers with valuable discounts on products and services they want. Because SuperCoups direct mail franchise is a Valassis company, SuperCoups franchisees can also maximize their customers reach by integrating print with online advertising via

As a SuperCoups franchisee you will be:

  • Networking with business owners in your local area
  • Introducing the SuperCoups direct mail advertising solution to local business owners
  • Helping your clients create the best offers that will drive traffic to their location
  • Helping your clients effectively target the best areas to advertise
  • Providing customer support to your clients

SuperCoups CouponsLow Investment
With no inventory to buy and no storefront to lease, our start-up costs are among the lowest in the industry.

Family Friendly
Since sales work takes place during business hours, you set your work schedule and determine your income potential.

Valassis’ RedPlum™ Wrap*
SuperCoups is the only cooperative direct mail piece that offers its franchisees the unique benefit of mailing within the new RedPlum™ wrap.

We Provide You With:
We will provide you the support you need to effectively run and grow your SuperCoups direct mail franchise. We provide everything from the design, creation, and printing of the coupons. We even mail them for you. This means that you carry no inventory or overhead. 

As part of the franchisee support system, you will enjoy:

  • Onsite and field training
  • A protected intranet site to help you manage business
  • Individual franchise web sites created and hosted by us
  • Enhanced product offerings to better service clients
  • In-house customer service
  • Incentive programs
  • Turn-key production
  • Cross-Sales opportunities

"I can't see myself ever leaving this direct mail business. You sell a quality product and get the company support you need." - Steve Yannalfo, First Out-of-State Franchisee

"As a SuperCoups franchisee, I have flexibility to create the kind of company I want." - Brian McGillicuddy

Is SuperCoups right for you?
Experience has shown that the best candidates for the SuperCoups direct mail franchise opportunity are those that have strong sales experience, enjoy building relationships within their community, are motivated and willing to work hard to establish their business.


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PLEASE NOTE DISCLAIMER: This brand page has been paid for by SuperCoups. Content within this page that is paid will showcase a Sponsored icon. This means the brand has engaged to write the content. Content without the Sponsored Icon is either aggregated media placements the brand earned or content the brand has created on its own. Questions can be sent to This information is not intended as an offer to sell, or a solicitation of an offer to buy, a franchise. It is for information purposes only. Currently, the following states regulate the offer and sale of franchises: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin. If you are a resident of or want to locate a franchise in one of these states, we will not offer you a franchise unless and until we have complied with applicable pre-sale registration and disclosure requirements in your state.

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