Sugar Sugar offers organic sugaring hair removal, spray tan, facials and retail skincare all 100% vegan and 100% exclusive creating a true destination experience. The brand culture is modern, relaxed, upbeat, and classic. We operate smart & profitably, with a focus on maximizing the bottom line while delivering consistent excellence.
Sugar Sugar is modern, organic, smart & profitable. Yes, we remove hair with sugar - no wax...ever. Our clients don't put off their typical waxing appointment. Instead, they CAN'T WAIT to come back. What began as one little studio in Scottsdale, Arizona has grown to be a sweet business opportunity with a proven concept built on a successful, organic and modern model.
What is that stuff? "It's sugar!" says Aimee Blake, the Founder of Sugar Sugar. Sugar Sugar is the rapidly growing spa concept specializing in organic sugaring hair removal and organic airbrush tanning.
Yes, we remove hair with sugar - no wax...ever. Our clients don't put off their typical waxing appointment. Instead, they CAN'T WAIT to come back. What began as one little studio in Scottsdale, Arizona has grown to be a sweet business opportunity with a proven concept built on a successful, organic and modern model.
Based in Scottsdale, Arizona, Sugar Sugar™ is the nation's only all-organic, sugaring franchise. Created at Aimee's kitchen table in 2012, the business offers sugaring, organic airbrush tanning and organic and vegan facials. Aimee says Sugar Sugar is committed to changing both the client expectation and the employee career outlook. "We knew estheticians weren't performing the type of services they wanted and therefore, clients weren't getting the services they were paying for. That is what was happening with me. So that's what we set out to change about the business."
Walking in to Sugar Sugar™, that is obvious. The company is modern, clean, smart and genuine. It doesn't take long to notice this is a fast-paced, all natural spa setting for professional man and woman.
We know you conceptualized Sugar Sugar at your kitchen table, how did that start? "In late 2012 we were visiting William's family in Scottsdale, Arizona. I wanted a "me day" and looked into getting sugared and a facial. I had fallen in love with sugaring while living in Seattle. Talk about a game changer for me and my skin".
After a thorough Google search, she realized there were no sugaring places in Arizona. "I knew sugaring could be a better method if executed correctly," said Blake. "But no one had built a centralized, consistent and clean sugaring business capable of scaling. I recruited my husband, William. And that's what we set out to create."
William had owned a digital advertising agency specializing in advanced content creating and media buying. That has helped Sugar Sugar with it's clean, scalable branding. The company creates it's own content and uses actual clients in it's campaigns.
They haven't looked back since. With two corporate locations and another on the way, a 20-unit Area Representative in Florida, multi-unit franchisees in Colorado, Florida and Maryland and in talks for franchise in several other states. the company is quickly growing thanks to an advanced franchise infrastructure and a state-of-the-art membership plans. It's obvious Sugar Sugar's success comes from listening to the consumer, then building solid, smart systems. Sugar Sugar is the next HUGE thing.
Sugaring hair removal is a proficiency skill. So staff skillset is the variable. With consistent training, hiring/retention, real estate and world-class marketing; Sugar Sugar™ has become the formidable and enticing concept focused on the future. Sugar Sugar is a woman-founded business with client experience at its core. This is what has set the company apart.
We started franchising in 2019 after starting our first location in 2013. Our growth plan calls for having 100 studios open across the country by 2026, eventually expanding to more than 700 locations. We have the mentors and lineage to support this growth. Where waxing has waned, sugar will sustain. The future in women's markets belongs to women!
Sugar Sugar is dedicated to cultivating positive relationships with franchisees, while maintaining clients' fierce loyalty. Every detail from the products, the training, customer care, brand cultivation and growth has been tested and proven. Sugar Sugar is the future of beauty.
Sugar Sugar has no current resales